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Environmental protection concepts are gaining traction, and green accommodations are becoming increasingly popular.

  • 2017-10-03

Environmental awareness is gaining traction, and green travel is becoming a trend. According to Booking.com's latest "Global Sustainable Travel Report," the percentage of travelers willing to choose environmentally friendly or green accommodations increased from 34% in 2016 to 65% in 2017, showing a significant increase in travelers willing to take concrete actions to support environmental protection and care for the planet. Nearly 70% (68%) of travelers said that environmentally friendly accommodations would increase their willingness to book. The survey showed that 43% of travelers would choose to use public transportation, and 42% would try to reduce their carbon footprint by walking or cycling. When asked if they would be willing to adjust their accommodation services for environmental reasons, most travelers agreed: 94% would be willing to stay in accommodations that use energy-saving light bulbs, 89% would be willing to stay in accommodations where air conditioning and heating are only turned on when someone is present, 79% would be willing to reduce the frequency of changing toiletries, and 75% would be willing to reduce the frequency of changing sheets and towels. A Booking.com survey revealed that over half of travelers, when considering "sustainable tourism," prioritize choosing environmentally friendly accommodations. Solar power, sustainable water supply systems, low-flow showers or toilets, organic restaurants or food, and the availability of recycling bins were the top five environmental factors when selecting accommodations. The survey, conducted by Booking.com in 11 global markets, interviewed over 1,000 travelers in each market. Respondents were required to be at least 18 years old, have traveled at least once in 2016, and plan to travel at least once more in 2017. Source: CSRone Sustainability Reporting Platform (April 29, 2017)

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