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American Public Relations (APR) encourages manufacturers to increase their use of recycled plastics.

2017-11-16

Requiring manufacturers to identify and utilize post-consumer plastics in the supply chain has become an international trend. Therefore, the Association of Plastic Recyclers (APR) is encouraging manufacturers to increase their use of recycled plastics to boost demand and recycling rates in the North American market. As a representative of the plastic recycling industry, APR has launched the Recycling Demand Champion Campaign to increase the reuse rate of post-consumer polyolefin plastics. This campaign focuses on process-related items, including trash cans, pallets, and shipping containers. Participating companies must regularly report on the increased use of post-consumer plastics. There are no restrictions on which types or industries can participate, as APR has prepared toolkits and industry information to help companies successfully incorporate post-consumer plastics into their process-related items. Initial participants in the initiative included internationally renowned companies such as Campbell Soup Co., Coca-Cola NA, Envision Plastics, Keurig Green Mountain, KW Plastics, Merlin Plastics, P&G, and Target. This initiative represents the importance that major international brands and manufacturers place on the circular economy trend. APR is also actively developing and expanding the product categories that post-consumer plastics can be used in. APR President Steve Alexander stated that while the environmental and economic benefits of recycling are increasing, the benefits can be maximized only when these recycled materials are applied to a wider range of new products. APR points out that with Target recently joining the initiative, participants now form a complete supply chain, including manufacturers, equipment suppliers, recyclers, processors, consumer brands, and retailers, further demonstrating the enormous potential of post-consumer recycled plastics. Source: Environmental Leader (October 19, 2017) (Compiled by PIDC)

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