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Bottled water sales banned in small Massachusetts town

2013-03-11

Bottled water sales banned in small Massachusetts town

A Concord, Massachusetts law that took effect on January 1, 2013, makes the sale of single-use bottled water illegal. The law applies only to non-carbonated, unflavored beverages with a volume of less than 1 liter; cola and other soft drinks are exempt.

First-time offenders will receive a warning; a second offense will result in a $25 fine; and the fine will increase to $50 for the third offense. This ban aims to encourage people to reduce waste and conserve the petrochemical resources used to manufacture PET beverage bottles. The non-profit Pacific Institute points out that approximately three tons of carbon dioxide are emitted for every ton of PET produced.

From an industry perspective, this ban will have a significant impact on profitability. According to an analysis of existing statistics by the beverage consulting firm Beverage Marketing Corporation, U.S. bottled water production in 2011 increased by 4.1% to a new high of 9.1 billion gallons (approximately 34.5 billion liters), with an average annual consumption of 111 liters per person.

Since March 2012, more than 90 educational institutions in the United States, including renowned universities such as Brown, Harvard, and Vermont, have successively banned or restricted the sale and use of bottled water on campus. If towns and cities in the United States successively introduce bans on the sale of single-use bottled water, it will have a huge impact on the bottled water industry.

Sources: Environmental Leader (2013-01-03) (Compiled by PIDC)

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